What happens with my data?

Here's the short version. The full details are in our Privacy Policy.

What we hold

  • Your account: your email, your name and your password, if you set one.
  • Your pet's profile and the contacts you add to it.
  • Your orders, including the delivery address and phone number you give at checkout.

What finders see

Only what's on your pet's profile, and you choose which details show. See how to hide details from finders. Email addresses aren't shown on the scan page.

A finder's location only reaches you if they tap Share location on your pet's page.

What we don't do

  • We don't sell your personal data.

Cookies

Essential cookies keep the site working. Analytics and marketing cookies only switch on if you agree in the cookie banner. To change your choice, tap Manage Cookie Preferences on our Privacy Policy page.

Your rights

Under UK GDPR, you can ask to see, correct or delete the data we hold about you. Email [email protected]. You can also delete your account yourself.

FIT PUP LTD, in London, runs tails.id.

Still need help?

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Email support

Write to us at [email protected]

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